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    How it works

    90 days. A paying audience,
    before you launch.

    Three focused months. Each phase builds on the last — no wasted days, no guessing. Here's exactly what happens, and who does what.

    Agency
    Client
    Agency + Client
    Phase 01
    Build
    Month 1 · Weeks 1–4
    Persona mapping + quiz strategy
    We define 1–3 buyer personas. Each gets a dedicated quiz path, a tailored PDF report as incentive, and a unique funnel track.
    Agency
    Landing page on prelaunch.live
    Quiz → email capture → Thank You page with WhatsApp VIP QR. Full Meta Pixel + GA4 setup. Visitor cookied for remarketing.
    Agency
    WhatsApp VIP Group + account access
    Client creates the VIP group, generates QR code, and grants access to Meta, TikTok/Google, Stripe, and MailerLite.
    Client
    7-mail sequence + Stripe $1 flow
    Full MailerLite automation. Mail 1 delivers the report + Early Bird reservation link. Webhook moves paying leads into a dedicated segment.
    Agency
    Phase 02
    Drive
    Month 2 · Weeks 5–8
    Ads live — Andromeda framework
    Meta + TikTok (Standard) or Google Search + PMax (Starter). Videos use comment-CTA mechanic → ManyChat → quiz. A/B hook testing from day 1.
    Agency
    Community activation
    Agency manages the ads. Client runs the VIP group — 3+ posts/week, polls, sneak peeks, Q&A. Both respond to ad comments.
    Agency + Client
    Weekly optimization + creative rotation
    New creatives every 2 weeks. Quiz drop-off analysis. Google Display remarketing for cookied visitors. Weekly CPL and Stripe CR reports.
    Agency
    Phase 03
    Launch
    Month 3 · Weeks 9–12
    Lookalike campaigns from paying segment
    Paying $1 subscribers → Meta Custom Audience → 1–3% Lookalike. Google Customer Match. Budget shifted to the warmest cold traffic possible.
    Agency
    Full launch campaign — all channels
    Launch email to full list + exclusive offer to paying segment. Ads target Custom Audiences + Lookalike. 100% conversion objective.
    Agency
    Final report + handover
    MVA report: leads, paying segment, ROAS, funnel CR per stage. All access and documentation transferred. Retainer or self-managed — your call.
    Agency + Client
    300+
    Qualified leads minimum by end of month 3
    30+
    Paying Early Bird subscribers before launch
    <25 PLN
    Max cost per lead — guaranteed
    3×
    Channels: ads, email, WhatsApp community
    Calculate your MVABook a Call